RVCA
Apparel Retail - Costa Mesa, CA, US
RVCA Details
RVCA is the brainchild of company Founder and President, PM Tenore. Transcending the boundaries of traditional action sports apparel, RVCA is a design-driven lifestyle brand free from passing trends. Appearing as a natural on the shelves of boutiques as on those of a local skate shop, RVCA is brought together by a group of like-minded individuals from various subcultures, a collaboration of sorts, a lifestyle within itself. PM Tenore's intention from the very beginning has been to create a platform for RVCA, which combines art, music, fashion and a modern lifestyle in an original way. at the forefront of this vision has been RVCA's Artist Network Program (ANP) - a venture established to showcase the talents of accomplished as well as unknown artists who inspire our generation and push the boundaries of creative excellence. Established to promote the genuine integrity of RVCA's subcultures while simultaneously giving back to the community, RVCA in essence is redefining the way the market views art and fashion as represented through 'The Balance of Opposites' and how they coexist: Water, Oil; Air, Land; Destruction, Industrialization; Art, Science; Foreign, Domestic; Order, Chaos; Past, Present. For RVCA, it is about today, tomorrow and life as the big picture. It is about inspiring our generation, providing something of substance and culture and above all doing it with integrity and as a united family, a close-knit community.
RVCA Technologies
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RVCA: Redefining the Balance of Opposites In the world of fashion, there are few brands that truly stand out from the crowd. RVCA, short for Reason, Vision, and Courage, is one such brand that has managed to carve out a unique niche for itself in the industry. Founded by PM Tenore, RVCA is a design-driven lifestyle brand that seamlessly blends art, music, fashion, and a modern lifestyle. Located in Costa Mesa, California, RVCA has established itself as a leader in the apparel retail industry, with a revenue of $20-50 million and a team of 100-249 employees. The brand's philosophy is centered around the idea of "The Balance of Opposites," which represents the harmony that exists between seemingly contrasting elements such as water and oil, air and land, destruction and industrialization, art and science, foreign and domestic, order and chaos, and past and present. RVCA's Artist Network Program (ANP) is at the forefront of the
RVCA is a clothing brand that was created by PM Tenore, who wanted to make a brand that was more than just sportswear. RVCA is a lifestyle brand that combines art, music, fashion, and a modern way of living. The brand is for people who want to express themselves and their individuality. PM Tenore wanted to create a platform for artists to showcase their talents and push the limits of creativity. RVCA also wants to give back to the community and promote the integrity of different subcultures. The brand is about balance and contrast, like water and oil, air and land, or art and science. RVCA is about inspiring people, providing something meaningful, and being a close-knit community.