Marketing & Advertising - New York, New York, United States
$ALE$-FAX NEWS is a twice-weekly online news and information resource that delivers prospects to the media community. Our staff of Reporters interview individuals at brands and agencies to discover their strategic objectives and tactical use of media. In addition to telling the story behind the campaign, key contacts & planning information inform salespeople media marketers who to call, when and why. Our patented technology, SALES-CHIP™, gives users the quickest way to access our latest information directly from their CRM tool. Chip technology can also be used to recall saved searches for category, territory, planning season or any campaign buying criteria.