Broadcast Media - Los Angeles, California, United States
The Barnes & Noble TV Network from On-Campus Media is the largest college digital out-of-home network in the U.S. with approximately 900 large LCD screens throughout 400 select campus bookstores nationwide. SMN delivers approximately 21 million annual on-screen impressions in the top DMA's, and over 61 million impressions total. On-Campus Media provides DOOH advertising with flexible ad placement and scheduling in a vibrant static or video broadcast format integrated with relevant content for college students. The network is also geo-addressable and is capable of hyper-local targeting. The primary goal of the screens is delivering engaging content and advertising, enhancing the retail experience and driving the viewer to interact via their mobile devices through SMS, Qr Codes, Bluetooth, NFC, App download et al. Through the partnership with B&N, On-Campus Media can also provide access to successful marketing campaign strategies onto 650 top Universities.Your brands will reaching millions of students, alumni, families, faculty and staff; representing 23+% of ALL the U.S. college population. Furthermore, the content displayed is demographically appropriate and very compelling for the students: sports, music, fashion, social media, TV, health, celebrity news, technology, etc., and Live Feeds such as news, weather, sports, school information, and daily Top Tweets. Some of our content providers are CBS, AOL, Screenfeed, Skuff TV and Ad Council.
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