- Sydney, New South Wales, Australia
ScreenLaunch has become a sales, distribution and marketing company and works closely with filmmakers to get the best strategy for their films. It may be a social networking campaign, a theatrical release, an event launch or simply putting them in touch with a key player overseas. We encourage new innovative models, as well as respecting and using traditional methods to promote Australian digital screen content.The paucity of Australian sales agents and the financial drain on local distributors 'supporting' Australian films for many years, has created a difficult and at times stifling environment for fresh Australian screen talent, particularly feature films.ScreenLaunch takes a global view of finance and distribution. We believe that the need for traditional distributors and international sales agents, who cherry pick Australian films and take the profits overseas, is reducing. We need to think globally.ScreenLaunch sees the audience as one audience, whether they be local or on the other side of the world. Digital technology and Internet revenue models are here already. Filmmakers need to learn how to use them or work with companies that do - there is nothing wrong with collaboration, after all most filmmaker would probably prefer to be making films than trying to sell them.
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