Apparel & Fashion - Barra do Pirai, Rio de Janeiro, Brazil
Shanghai Silk Group Co., Ltd. is the biggest garment export enterprise in China, having very important position in the field of garments export. Company has accumulated 20 billion US dollars for export and ranked first in Shanghai for 12 years. In addition, company was awarded with several "gold medal" for excellent achievements. Company's business has covered more than 80 countries and regions, and established long-term and stable trade relations with more than one thousand customers around the world. Company enjoys high reputation in the international market. Company is engaged in foreign trade, exporting various garments made of cotton,linen, silk, wool and synthetics etc, and textiles products including silk, man-made cotton and home textiles etc. Company has grown into a large-scale garment export enterprise, which has comprehensive capacity for design, development, purchasing, production and marketing. Currently, in accord with the development of clothing industry, company puts emphasis on building up own fashion brand with intellectual property rights. LILY, after several years' cultivation, has won good reputation in the field of lady's fashion. Lily was elected as Shanghai Famous Trademark and Shanghai Famous Export Brand in 2006. In September 2006, as one of two Chinese brands, LILY was selected and invited by Italy MILAN FASHION WEEK Organizing Committee, to attend fashion show with the best 100 fashion brands around the world. Now, LILY has set up 200 exclusive stores around China, and sold in about ten countries and regions, such as Russia, Saudi Arabia, Greece, Indonesia, and so on. During the period of 'Eleven Five-year', company will push strategy of "Four Innovations", which means service innovation, technology innovation, brand innovation and management innovation, to improve core competitive power and achieve sustainable, healthy and rapid development. In this way, company will achieve the aim to be a first-class garment supplier and OBM (Original Brand Manufacturer) in China, then lay a solid foundation for becoming global first-class.
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