Shopchology
Marketing & Advertising - New York, New York, United States
Shopchology Employees
Scott Mueller
CMO; Growth Agent; Retail/Shopper Marketing Thought Leader; President
Shopchology Senior Management
Scott Mueller
CMO; Growth Agent; Retail/Shopper Marketing Thought Leader; President
Shopchology Details
Shopchology is an innovative shopper marketing insights and ideas company specializing in interpreting data to better understand shopper behavior and help brands and retailers achieve more collaborative, profitable partnerships.We are a team of experts in the who, what, when, where, why and how of shopper behavior. By merging and making sense of a variety of household and transaction-level data points, our goal is to help partners form a more comprehensive view of their ideal target shopper and ultimately deliver more relevant, personalized and effective communications across the path-to-purchase. Our proprietary suite of tools is designed to help maximize customer investment budgets and develop programs better equipped to engage and motivate most valuable shoppers. We find and activate shopper insights at the intersections of manufacturer and retailer objectives, helping to fuel greater collaboration, more informed marketing decisions and ultimately drive mutual growth and better overall business results.
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