Retail - Ghent, Flanders, Belgium
Shopper Vision - Store Impact offers a completely new perspective to in store execution. We are a unique retail analytics company driven by pure shopper centricity. Our goal is to supply brick-and-mortar stores and consumer companies with analytics and insights available to their online counterparts. Together with our commercial partner Shopper Intelligence (www.shopperintelligence.com), we are servicing clients such as Tesco, Coles, Woolworths, Fererro and Mondelez. By March 2019 we've analyzed more than million in store interactions and 10.000 shoppers around the world. Respondents wear camera glasses while shopping and our software extracts insights such as shopper footpath, the products and in-store marcoms they see, the products they touch and hold, buy or return back onto the shelves, the time spent looking at certain items, hit ratio, observation sequence, seen/buy ratio, etc. Cost effective quantitative studies with hundreds or thousands of shoppers.
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