- Amsterdam, North Holland, Netherlands
Brand realists with common sense.Slager+Moolenaar. Two experienced brand realists averse to advertisement clichés. We stand for brand development that matters. Brand development starts by having a conversation with the relation. The value of a company or brand is growing in proportion to the degree to which customers feel attracted by the proposition.‘People ignore messages that ignore people.' They are interested in authenticity, not in empty phrases. Together with our clients we work on your brand positioning that makes you unique, inspires your employees and that hits the heart of the target group. Strategies that unlock new markets and make the brands come alive. Our strength not just lies in our experience and creativity, but mainly in a sincere interest in brands and the people around them. This is essential for a strategic analysis of the brand potential.With these principles, we build brands that are controversial, distinctive and purposeful.
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