Information Technology & Services - Cambridge, Massachusetts, United States
With static album covers as the only visual, and poor social features, music streaming services today fail to enable fan engagement and participation. Engagement is what builds true fan relationships, creates loyalty, and leads to higher revenues. Instagram content gets 40x more engagement than any social platform, 90% of Instagram users stream music (360M), and they are unable to easily link music to their posts. This is why we built Snapwave – a community-driven app that lets people share, experience and engage with songs from Spotify, Apple, and Deezer, wrapped in beautiful photo-stories from Instagram.