- Hjortekær, , Denmark
With 15 years' experience writing for some of Denmark's most successful international brands, I craft high-impact stories with travelling power. With a focus on differentiation and positioning, I create everything from product marketing and branding campaigns to thought-leadership videos and social media plans.My focus is on tech including IT, consumer tech, FinTech, biotech and health tech. I aim to demystify technical language and translate features into user benefits. Whether highly technical, user-centric or journalistic, I dig deep into the subject to discover the true core of the story. Then I craft that story and roll it out in a compelling and engaging way.Specialties: Strategic messaging, value propositions, websites, articles, scriptwriting, speeches, social media, content marketing, voice-overs – plus I do a killer cartwheel.