Architecture & Planning - Berkeley, California, United States
The SO|arch ApproachThe Business of Design is at the heart of my practice. I work with founders, principals and next-generation leaders to create, grow or evolve their business, from boutique studios to regional firms. And regardless of size, successful design + architecture practices share a similar profile. I work with clients on the visionary side of business strategy & marketing, as well as the analytical/practical side of operations & finances.We can create your path to success. Here's how:Create a vision 1. Have a point of view that is known and resonates with talent and clients alike2. Have a strong presence in the industry and the community3. Be visible through marketing and PRThink long-term 1. Have a business plan with a 3-5 year outlook2. Build a network of experts in related fields3. Nurture strategic relationships Mind the store 1. Have a balanced staff profile with clear definition of roles, responsibilities and accountability2. Know how the firm, staff and projects perform3. Monitor project quality and systems at all times