Research - , ,
Launched in March 2009, SocioTrade was the first company to integrate a social network (Facebook) and an online classifieds-style marketplace with the sole aim of building a trading community built under the foundations of trust and mutual benefits to good buyers and sellers.Ongoing research using the SocioTrade platform occur in the realms of social networks, online marketplaces, and trading. Details include:- Trust- Reputation- Link strength- Customer retention and business growth