Sparkle User Experience Research
Information Technology & Services - , , New Zealand
Sparkle User Experience Research Employees
Sparkle User Experience Research Senior Management
Sparkle User Experience Research Details
I've worked in web for over 14 years as a bridge between product, design and marketing teams. My strength lies in gaining a deep understanding of what customers want and need. I'm the independent voice of your customer. I will champion their perspective during all phases of the design and development process. I dig deep while researching so I can identify and clearly articulate their needs, motivations, values, pain points, and opportunities.I thrive in an agile, collaborative and customer-centered environment and work well with both onsite and remote teams.Sarah Pennellwww.sparkleux.comI plan, design and conduct user research utilising a variety of qualitative and quantitative research methods such as usability testing, concept testing, contextual inquiry, in depth interviews, surveys and competitor analysis.
