Marketing & Advertising - Milano, Lombardia, Italy
Driven constantly by the interest in the international digital vibrancy, we believes that innovations is not only "inventing something new from scratch" but find the ways to get the best from a smart integration of the best verticality already existing, becoming a brand new innovation. We developed our core solutions around an open and flexible technology, obtaining Dynamic Ads based on any combination of user behaviour, product preference, demographics or other anonymous user data. We base Ad personalization mixing three core components: • Data: we collect fresh data and we crunch them to provide rich consumers profiles and intention to buy • Dynamic Creatives: we integrate first data and any format of advertiser data including XML data feeds, API or flat files • RTB: we access directly to main SSP, Ad Exchanges and Proprietary inventory, purchasing only singles most valuable impressions, granting safety and quality We provide different solutions to answer advertiser needs, including: 1. Data for programmatic and non-programmatic buying 2. Qualified and targeted traffic 3. Sales, Acquisitions and Leads generation
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