E-learning - , Shanghai Shi, China
SPECIFIKO is a video news and English-learning platform for Japanese and Chinese healthcare and pharmaceutical professionals and students. It offers 2,000 FREE industry-specific news videos with full transcripts and translations to make the content easily accessible to non-native speakers.SPECIFIKO features a custom database with 350,000+ words, terms and idioms, all translated into Chinese and Japanese, segregated into 24 categories, including cancer, cardiovascular, diabetes, finance, legal and sales/marketing, with 5 levels of difficulty and 6 testing styles. We track, test and numerically quantify user productivity in the application of pharma/health-specific English, then report directly to management on consequent cost savings.PROBLEM: MNCs in China and Japan lose billions annually in worker productivity and business efficiency due to inadequate industry-specific language proficiency. There is currently no relation between what people need, what people study, and what people are tested on.SPECIFIKO SOLUTION:1) We revolutionize the way Chinese and Japanese professionals acquire and absorb industry-specific English2) We offer tracking tools to MNC managers to numerically quantify productivity enhancement and related cost savings 3) We create an MNC marketing channel to Chinese doctors seeking peer-review journal submission proficiency training4) We slash hiring costs by creating an industry-specific language certification standard, and by ranking China and Japan's most language-proficient graduates by disease segment and job description