Automotive - Livonia, Michigan, United States
Experiences Are Everything:In today's sensory overloaded society all people care about is having an experience that is memorable.As such, they don't care about your widget, they care about what your widget enables, periodRevisiting The Basics:The purchase funnel hasn't changed. However, how we approach it must.With more communication channels than ever, awareness is easier than ever. Then what?How do you stand out from the noise and drive lower funnel activity?You go analog. Back to basics.Meet the customer where they live & play. Where they feel comfortable. Where defenses are down & influence them FACE TO FACE like humans have done for thousands of years.In today's digital world it's a crazy idea, right?Before You Jump In:Showing up out of nowhere with a huge corporate presence is the best way to lose the plot.These people must respect the experiences that led you to the point of conversation.This audience demands authenticity.The type of credibility that can't be bought, it's earned. That's why you need us.Credibility:Our team members are the industry's "Top Achievers, Rising Stars, Best of the Best, Real Deal".We have been there, done it & sent the postcard.Trained by Fortune 15 companies to make the most of the opportunity.Public Persona:Stinger Motorsport is "real" people doing the extreme. We're your crazy buddy who is "living the dream" & wants to take you along for the ride. If it's fast, loud, smoky, dusty, muddy or simply awesome, we are in the thick of it.Stinger represents an aspirational yet relatable lifestyle that generates genuine interest & engagement. We provide tailored messaging & insight from an authentic & credible source. So what?:Of course you think your products are awesome! However the public doesn't want to hear that from you. They want to know that "real people" think the products (and the experiences they enable) are badass.Turning audience attention into purchase funnel movementTHAT'S THE SO WHAT.
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