Information Technology & Services - Los Angeles, California, United States
Online video marketing is one of the fastest growing segments of business development investing amongst informed business leaders today. The reason is simple: video marketing produces measurable results. No longer do people have time to read lengthy website copy in an attempt to understand your business. The way that people prefer to get their information has changed, and now businesses are adapting by turning their pages and pages of dry text into compelling video marketing. Online video marketing engages the viewer into a call to action in just a minute or two. Dr. James McQuivey of Forrester Research calculated that one minute of video is actually worth 1.8 million words of text.” Consequently, it is not just video marketing that businesses need, but compelling, entertaining, and engaging online video; a story – with a call to action - which produce measurable results.
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