Superhuman Studios
Venture Capital & Private Equity - Shanghai, Shanghai, China
Superhuman Studios Employees
Superhuman Studios Details
WHO WE ARESuperhuman Studios is a venture studio building an ecosystem for wellness, sustainability, and human advancement.WHAT WE DOWe develop and accelerate startups across food x tech x wellness x sustainability from:+ O2O (online to offline) platforms+ AI powered, plant-based restaurant chains+ CPG, fashion, cosmetics, food & beverage, fitness products+ social media, KOLs/influencersWe add more value than an accelerator or incubator. Acting as a cofounding partner in early- to growth- stage startups, we offer sweat equity, support and resources including mentorship and access to capital. A unique aspect is our offline retail product incubator at a prime location in Xintiandi District of Shanghai with 10,000s of daily foot traffic, allowing our portfolio companies to test product performances in a real marketplace, develop brand exposure, and gain media recognition. WHY WE DO ITSuperhuman's mission is to empower people to become the best versions of themselves. We take cues from pop culture to repackage positive, progressive messaging to appeal to the mainstream. Our data-driven approach is rooted in social psychological principles and behavioral economics, hacking consumer behavior to instill positive habits. Our platform will unite an international community of passionate citizens, entrepreneurs, brands, and investors who envision a better, healthier, more sustainable world.HOW WE CATALYZE GROWTHStartups in our portfolio bring on our interdisciplinary team of media, marketing, tech, and creative experts. With over 82 collective years of experience and research in the US and China, our team is uniquely positioned to be a conduit for knowledge and talent between the two countries. We have the vision, knowledge, expertise, and talent to enable real behavioral changes. Joining us brings considerable advantages including agile development, shared resources, existing customer base, and tapping into our expansive cross-industry network.
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