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Everyone is claiming that they have "swagg" these days. We can't speak for them, but we know we have swagg. In fact we are the definition of "swagg". One of the ways Webster's defines swagger (or swagg for short) is "to strut, to boast…to show off." Having Swagg is not a bad thing as long as it's used in the right way. We are confident in our abilities, so we created a clothing line for people who have swagger too. Why not wear something that that tells people a little something about yourself? Why not wear something with some real meaning? Show off and boast the fact that you are Strong Willed And God Gifted. You are the definition of S.W.A.G.G.....Spark the revolution