Information Technology & Services - Chattanooga, Tennessee, United States
30+ years of experience transforming business strategy into meaningful, on-brand ideas that positively impact ROI.A recurring problem with marketers and advertisers is that they want the respect and recognition of success, but aren't able to generate business results with their work. What a nuisance, and what liability for you as a manager. But, that's why hiring me is your next great idea!Since day one, I have created around $100M in value for my clients and employers like Bridgestone, Firestone, Little Debbie, State Farm, HCA, Tombras (Farm Bureau Insurance, McDonald's, Darden Restaurants), and many others.See for yourself what it is like to work with a marketing manager who consistently exceeds expectations, is mentored by marketing experts, and refuses to settle into the status quo. Let's set up some time to explore your business needs today. I am ready to hit the ground running. I will listen, take responsible risks, and act with intention. Best of all- I don't have to be encouraged to do so & I will always keep you updated!Experience and Depth of Understanding Includes:- Leadership: planning, managing and executing cross-functional projects, regionally & globally with 40+ staff.- B2B & B2C Sales: Retail, Wholesale, Broker, Distributor, Independent Rep, - - International, eCommerce- Marketing: Advertising, Media, Consumer, Trade, Digital, POS, POP, Merchandising, Marcom, Martech- Communication: eCommerce, SEO, DoubleClick, Ads Manager, Display, Email, AdWords, Google Analytics, Copywriting, Ideation, Culture- Technology: SAP, Adobe Analytics/Omniture, Salesforce, Smartsheet, Python, MS Exel, Tableau, A/B Testing, DoubleClick,- Analysis: MS Excel, PowerQuery, Tableau, Risk Management, Customer Segmentation, Exec Reports, A/B TestingAwards & Honors:- The Drum: Best B2B Search Campaign, Bridgestone/VMLY&R- PRNEWS: Best Use of Social Media, Firestone/Broadhead- Fast Company: Most Innovative in Social, Tombras Group- EFFIE: Most Effect
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