Thams & Nyås Management AB
Market Research - , Stockholms län, Sweden
Thams & Nyås Management AB Employees
Thams & Nyås Management AB Details
Thams & Nyås Management AB is word leading within the Problem Detection Study (PDS) method and an independent Market Research Institute with Head Office in Stockholm, Sweden and PDS Research Executives in London, Atlanta, Los Angeles, Hong Kong & Manila. Robert Thams (CEO & partner) and Per Nyås (partner & market analyst) have run more than 1 000 Problem Detection Study (PDS)-studies during the past 25 years worldwide. The PDS method is a 'Business Development Market Research' and often positioned in the boundary between traditional research and management consultancy firms. Problem Detection Study (PDS) distinguishes from traditional market research methods on a number of features: - Questions are generated by the target group - not by client or by consultants. - The question statements are extremely detailed and concrete. - The research format is comprehensive and covers all parts of the business. - The questions base combines quality control with new business opportunities. - Negative questions describe in a good way ‘an honest action'. - The ranking gives focus on the most important aspects.
