The Algernon
Marketing & Advertising - , Virginia, United States
The Algernon Senior Management
The Algernon Details
What is the first step in creating compelling content? It's getting to know your customer.Knowing your customer means understanding their market, business goals, mission statement, pain points, and customer personas. From this we create marketing strategy, then all content is created in alignment with this strategy.But this is just the beginning. All efforts must then be measured so that we may improve future iterations. Then the process repeats itself.We focus first on empathizing with our customers; this means listening.A customer may say they want a new website, and they may be correct. But first, can we discuss why you believe you need a new website. Perhaps a new website isn't what they need, rather, they simply need a clearer call to action on the site. Or perhaps the site requires SEO to be found.Our value is measured directly against our customer's bottom line. We're not inspired to simply create marketing materials, we're inspired to help our customers achieve their business goals.
The Algernon Technologies
Email Providers
Outlook
Load Balancers
Nginx
CMS
WordPress.org
Other
Mobile Friendly
Hosting
Google Cloud Hosting