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B4 is a motorsports-driven marketing agency created to serve the corporate and motorsports communities with impartial and insightful guidance. B4 is your guide through the maze of motorsports marketing, choosing the right combination of assets and activation to connect with your target customer and reach your business objectives. B4 is "up to speed" on the latest trends, techniques and best practices that really make a motorsports program work. B4 saves our clients time, money and stress on their organizations by creating and managing well-rounded programs that deliver real and measurable business results.