The Digital Marketing Aptitude Test (DMAT)
Higher Education - London, England, United Kingdom
The Digital Marketing Aptitude Test (DMAT) Employees
The Digital Marketing Aptitude Test (DMAT) Details
The DMAT is the global standardised online digital marketing assessment that helps marketers understand, grow and certify their digital skills. Here's how it works: Step 1: Take the DMAT Assessment During this 120-minute assessment, there are 200 multiple choice questions, across 12 core digital marketing competencies. Each question has 5 potential answers, with only one being correct. Step 2: Receive a Personalized Digital Marketing Skills Report Taking the assessment is just the start... The customized Digital Marketing Skills Report helps you step back and see what the data says about your skills. You can now begin to understand exactly which digital skills are you back and create a plan to develop these areas. Step 3: Use the strengths and weaknesses data to level up your marketing Now it's time to use your report data to grow your digital skills. Sit with the DMAT consultant to discuss what these skills gaps mean, and what resources are going to bring the most impact.
The Digital Marketing Aptitude Test (DMAT) Technologies
Retargeting
Facebook Custom Audiences
Marketing Automation
Active Campaign
Tag Management
Google Tag Manager
Advertising Networks
Google AdSense
Social Login
Facebook Login (Connect)
Online Video Platforms
YouTube