Leisure/Hospitality - N/A, N/A, IE
The Freebird Club is a new travel-based social network for older adults. It will operate as a peer-to-peer social travel and homestay club which offers a whole new way of travelling for older adults, a means to unlock some of the asset value of their homes and earn an income, and a fun and accessible way to meet new people and enjoy social and cultural interaction in later life.The ageing of society is a global phenomenon due to increased human longevity and falling birth rates. Globally the number and % of older persons (60+) is growing dramatically - from 840m in 2013 to an expected 2 billion by 2050. This throws up a number of societal challenges, 3 of which we address:1) Loneliness & isolation among older adults - one of the biggest issues facing the elderly today, carrying significant health risks such as coronary heart disease & stroke according to latest research2) Financial insecurity in later life - many struggle post retirement with inadequate pensions3) Lack of travel options for older people - research indicates many seniors would like to travel more but either lack companionship or the confidence to do it alone
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