The Greater China Restaurant Company, Ltd.
Food & Beverages - , , Hong Kong
The Greater China Restaurant Company, Ltd. Employees
The Greater China Restaurant Company, Ltd. Details
GCRC is a leading hospitality group based in Hong Kong operating since 2001. The mission is to build iconic restaurant and hospitality brands that offer exceptional value to our guests through our healthy obsession with creating memorable dining experiences, award winning food and beverage offerings and surprising value propositions. We do this by ensuring infectious pride, ownership and enthusiasm from all of our team members. We are focused on the informal fine dining Western food segment as that is what we know and where we would like to eat and drink. We want each of our brands to be best in class - not just locally but also globally.In everything we do we strive to be:-Generous: Great hospitality is rooted in generosity. We go out of our way to give our guests more than they expect to receive and to do so for less than they think it should cost.Obsessive: We give a damn about everything we do and we believe that if you are not proud of what you do then you are doing it wrong. We sweat lots and lots about the small stuff because it's the details that define greatness.Caring: We care about our community and our environment without which we wouldn't exist. Professional: In order to protect the safety of our team and our guests we maintain the highest standards and are uncompromising about enforcing them.Honest: We believe in straight talking. We always speak clearly and honestly to our guests, our team and our suppliers. We do not use empty phrases or juicy words. We do not "sex-up" our food photography. We will never mislead. What We Say Is What You Will Get.Focused: We have a laser-like focus on doing only a few things in only a few places. We believe that by being focused, operationally and geographically, we can do what we do better than anyone else.Better: Every day we strive to be better than we were yesterday and better than our peers.
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