The Inside Out
Management Consulting - Sydney, New South Wales, Australia
The Inside Out Employees
The Inside Out Details
The Inside Out Brand Pty Ltd is a new kind of strategic consultancy.We help leaders raise performance by aligning brand promise, employee experience and marketing strategy.We embrace 3 questions that go beyond what's generic to what's distinctive:- What do you want the brand to mean to people?- How well is the brand meaning that to its own people?- How well are the brand's people building that meaning amongst the audience?Plenty of studies show the causal relationship through to commercial performance.The disciplines we bring together in a nimble, experienced team, with Mark Buckman as Strategic Advisor, are:- Brand Strategy (Purpose or Mission, Values, Architecture, Positioning and Identity)- Employee Experience Design, drawing on Organisational Psychology- Leadership Coaching- Marketing Strategyrob@theinsideoutbrand.commhb@theinsideoutbrand.com
