Market Research - Naperville, Illinois, United States
The Insight Connection is an award winning consulting firm specializing in qualitative research to guide marketing initiatives:-Advertising and Communications Testing-Package Structure and Design-Shopper Insights-Innovation-Brand PositioningWe design and conduct research utilizing a broad range of qualitative tools and techniques, customized to the objectives at hand:-Focus Groups and IDIs-Ethnography: in-home, in-store, and on-site-On line bulletin boards-Webcam interviews-Mobile-Hybrid quali-quant methods-Ideation Sessions-Client Immersion Sessions
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