Advertising/Marketing/PR - , , AU
WHAT WE DO We take brands and amplify their messages through our network of expert content platforms and beyond. We tap into their followers & network through editorial style content, created & curated by authentic journalists in their field. Stories are created that people read and act on. We work with you to create powerful messages and interactions that have a deeper penetration into market. We don't cluster users by demographics but rather by lifestyle. Your brand is matched to the audience that already has a relationship with the network which in turn will create the organic growth brands need today. WHO WE ARE We keep hearing all the talk about how much the world of media has changed. We do wonder though, has it fundamentally? How far have we really come? Aren't we still trying to achieve more connection, cut through or sales, but with less capacity and perspective on the market? Yes, it's a new consumer out there now – with over 100,000 message impacts daily, they choose how and when they want information delivered, when they'll read it and respond accordingly.. Our job is to put your brand on the radar. It's not that they don't like your brand, but if it's not on their radar then they'll never consider it. Assuming you wouldn't let a mechanic fix your teeth? We truly believe it's about time to apply the same rules to content! Our network of expert commercial specialists, research & strategists, publishers, editors, journalists, TV producers, photographers and designers have all left the big houses in order to deliver you a more agile solution that won't break the bank! OUR LIFESTYLE PLATFORMS We are the exclusive media sales agency representing some of Australia's most exciting and engaging media platforms. We offer a unique mix of dynamic advertising and content solutions, activations and brand collaborations and specialist sampling. Most importantly, we treat small budgets like they are big budgets!
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