The Royal Commission for AlUla (RCU) was established to protect and safeguard AlUla, a region of outstanding natural and cultural significance in North-West Saudi Arabia. RCU is embarking on a long-term plan to develop and deliver a sensitive, sustainable transformation of the region, reaffirming it as one of country's most important archaeological and cultural destinations and preparing it to welcome visitors from around the world. RCU's development work in AlUla encompasses a broad range of initiatives across archaeology, tourism, culture, education and the arts, reflecting the ambitious commitment to cultivate tourism and leisure in Saudi Arabia, outlined in Vision 2030.

Website: rcu.gov.sa

Employees: 250 - 499

HQ: N/A

Location: AlUla, N/A, sa

Revenue: 2.5 - 5 Million

The Royal Commission for AlUla: Preserving and Transforming a Cultural Treasure Located in the north-west region of Saudi Arabia, AlUla is a place of immense natural and cultural significance. To protect and safeguard this treasure, the Royal Commission for AlUla (RCU) was established, with a long-term plan to develop and deliver a sustainable transformation of the region. RCU's mission is to reaffirm AlUla as one of the country's most important archaeological and cultural destinations, while preparing it to welcome visitors from around the world. RCU's development work in AlUla encompasses a broad range of initiatives across archaeology, tourism, culture, education, and the arts. This includes the preservation and restoration of historical sites, the development of tourist infrastructure, and the promotion of cultural and artistic events. The commission is also committed to fostering education and research, with a focus on preserving the region's rich cultural heritage. Under the leadership of CEO Amr Almadani, RCU has made significant strides in its mission to transform AlUla. The commission has implemented a number of innovative projects, including the development of eco-tourism initiatives, the establishment of cultural centers, and the creation of community programs. These efforts have not only helped to preserve the region's cultural and natural heritage but have also contributed to the local economy, creating jobs and opportunities for the community. RCU's commitment to sustainability is reflected in its approach to development, which prioritizes the protection of the environment and the preservation of cultural heritage. The commission works closely with local communities, involving them in the decision-making process and ensuring that their needs and concerns are taken into account. In recognition of its efforts, RCU has received numerous awards and accolades, including the prestigious World Travel and Tourism Council's "Tourism for Tomorrow" award. This recognition highlights the commission's commitment to sustainable tourism and its efforts to preserve and promote the cultural and natural heritage of AlUla. In conclusion, the Royal Commission for AlUla is a shining example of a committed organization dedicated to preserving and transforming a cultural treasure. Through its tireless efforts, RCU has not only helped to protect and safeguard AlUla's rich heritage but has also contributed to the local economy and fostered a sense of community. As the commission continues to work towards its goals, it is clear that AlUla's future as a cultural and tourist destination is bright and sustainable.

The Royal Commission for AlUla (RCU) wants to protect and preserve AlUla, a special place in Saudi Arabia with amazing natural and cultural importance. They want to improve the area in a way that is good for the environment and the community, and make it a popular tourist destination. They are working on different projects like archaeology, tourism, culture, education, and the arts to make AlUla a great place to visit and enjoy. This is all part of a bigger plan called Vision 2030, which aims to make Saudi Arabia a popular tourist destination.