Marketing & Advertising - Soweto, Gauteng, South Africa
The Box Shop "Think Tank" is a creative Brand Agency that exists to help evolving brands in Africa to connect more authentically with the local culture, in order to solve marketing challenges. As an innovative agency with a unique mix of culture experts and creatives, we are passionate about local collaborations and youth involvement in our projects to grow brands in ways that have a far more impactful influence than traditional advertising will ever provide. We are a team that is driven by bringing together as many creative perspectives as possible to solve brands' biggest challenges.We are creators, curators, marketers, storytellers, and more. And in everything we do, we allow our expert sleekness across different pockets of culture to inform the boardroom and add an element of cool to the work.What we believe in:We believe in the power of creativity, community, and cool. Our concepts are rooted in the creative culture of African urban cool, driven by technology and passion points such as art, culture, music, food, fashion, beauty, tourism, sports, entertainment, and self-expression. Our job is to find the sweet spot between a brand's core values and cultural cues, to connect brands more authentically to the market.Our Creations:We create marketing communication in every shape and form. We also create brand activations, tourism experiences, one of the most important cultural events in Soweto, voice over recordings, content creation, and so much more. We work hard to promote local talent and boost local economies. And we like brands that like to surprise and delight.