Marketing & Advertising - Lake Forest, Illinois, United States
Branding and marketing often represent underleveraged opportunities to drive private equity value. TheCow works exclusively with PE backed companies - our mission is to amplify private equity objectives through strategic marketing programs. By understanding core brand equites, determining optimal marketing communications, and uncovering category extension opportunities, our diligent, thorough process leads to new customers, markets, brands and products - all of which grow business and drive significant, previously untapped, investment value.
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