Thought Leader Publications & Training
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Thought Leader Publications & Training Details
Thought Leader Publications & Training interviews corporate decision-makers and shares their advice in our books and workshops. Let the real experts advise you on increasing sales, winning the job interview or building a successful business.Our flagship program is Buyer-Approved Selling Excellence (BASE). It's founded on exclusive interviews with hundreds of corporate decision makers and reveals easy-to-follow, structured approaches that build trust and win sales.But don't just take our word for it:"Canon U.S.A., Inc. licenses the Buyer-Approved Selling workshop to train our national dealer sales force. This workshop is unique as it offers a first-hand look into the buyer's psyche while providing many common-sense, real-world strategies for success." - Mitch Bardwell, Senior Director of Sales Training, Canon U.S.A., Inc."We are always looking for a better way to communicate our message. Buyer-Approved Selling tells us exactly what selling strategies decision-makers appreciate most. How valuable is that!" - Gary Hubbard, Senior Vice President, Liberty Northwest Insurance"The 'decision maker-approved' approaches in Buyer-Approved Selling are what separate the top 20% of successful salespeople from the rest of the crowd - regardless of industry."- J.P. Lavoie, Senior VP, Wealth Management Services, Canaccord Capital
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