Civic & Social Organization - Seattle, Washington, United States
Tok the Vote is a TikTok creator-led coalition to empower Gen Z to vote and mobilize young leaders in the fight for progress.We utilize social media campaigns to engage young audiences and direct them to voter registration resources and information from their own state websites. Gen Z spends more time on TikTok than any other social media app, and increasingly uses this app for their news and political content. In the same way Twitter provides news in 280-character tweets, TikTok allows short-form updates in 15 to 60 second clips, typically with a "trendy" or "entertaining" twist.Tok the Vote is engaging young TikTok audiences in the political process and aiming to increase young voter registeration, building a coalition to create viral entertaining and informational content and directing viewers to register to vote and encourage their own networks and followings to do the same. Tik Tok Handle: @tok.the.vote
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