Tracks Media
Media Production - , ,
Tracks Media Employees
Tracks Media Senior Management
Tracks Media Details
More than just a magazine, Tracks is a state of mind, which gives its audience the freedom to be immersed in the diverse array of ideas people and products that surfing encompasses. Think of it as a tow-in to the ultimate surfing existence. While we strive to be entertaining and informative we can't always give readers all the answers. Instead we help put them on the path that enables them to discover surfing's higher truths for themselves. When you read Tracks you develop a stronger instinct for exactly what it is you crave from your surfing experience – what you want to ride, where you want to go, who you like to follow, what you want to wear and how to enjoy the whole experience along the way. Open the pages and start making Tracks towards a more enriched, dynamic and fun surfing future.The Journey.In the 70s it was the controversial, broadsheet newspaper, which gave life and meaning to a surfing counterculture. In the 80s it was Tracks who eloquently chartered the salad days of pro surfing and the rise of the heroes who dominated the sport. Throughout the 90s Tracks rode the progressive evolution and led the way into new surfing frontiers. By the time Tracks celebrated its 40th year in 2010, the magazine had established itself as a national icon. In Australia's short history no other publication or media entity has made such a significant a contribution to a subculture.Now, in its 51st year, Tracks continues to entertain and inform loyal readers while simultaneously introducing new followers to the brand that sets the agenda for Australian surfers.
