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On the 17th June 2020, Buscardini Communications, a Brussels-based communications agency, will launch a new global media focused on travel experiences and the impact of Covid-19 on the tourism industry. The COVID-19 pandemic has turned the world upside down. Not only tourism sector but the economy as a whole has come to a standstill. Society as a whole needs to rethink how we will travel tomorrow to boost not only economic recovery but also trust in human cooperation, resilience, and the continued nourishment of cultural bridges that tourism brings about.It is in this context, Travel Tomorrow wants to give voice to every stakeholder in the tourism industry who has been affected by the COVID-19 travel restrictions: airlines and tour operators, hotels, museums, cultural and historical sites, restaurant and coffee-shop owners, among others. We also want our audience to dream. We want to stimulate their senses, to awake their imagination. Travel Tomorrow will be their guide to discover cultural treasures, ancient traditions, diverse gastronomy and lifestyles, breath-taking landscapes, and all the world has to offer. Travel Tomorrow will whet their appetite for big cities and towns alike. We want to surprise our audience and be the guide who will offer new vistas to a destination our audience thought they knew.But all of this through a new lens. We believe there has to be a change. A substantial change. Society needs to learn from this experience, the tough yet important lessons the pandemic has delivered to our lives.Exchange and dialogue between cultures are an integral part of our DNA. We believe that a more culturally-diverse world means a more cohesive future for everyone. Travel Tomorrow supports sustainable and responsible tourism.We want to help tourism stakeholders and travellers to regain trust in a post-covid world
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