Apparel & Fashion - Bhubaneshwar, Odisha, India
The brand is a journey from the simple, yet highly artistic background of the local artisans' loom to the life of a smart urban woman, aspiring to be independent and successful on her own. The brand speaks not only of class and elegance, but it also exhibits its earthy nature and brings one closer to the ground level reality of the weavers, provides the subtlety of natural dyes, yet elevates one onto the high grounds of contemporary fashion.
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