Computer Software - Pescara, Abruzzo, Italy
Trusty is a platform developed by Apio srl, that allows food producers to improve Customers Experience and Engagement through a full disclosure about the provenance and ingredients of products, journeying through the entire supply-chain. Trusty uses Blockchain technology in order to certify and secure all the information about a product.The trust in the food industry is broken. Nowadays supply-chains are global and food is more anonymous and more obscure. Food fraud is estimated to be a €30 billion a year problem. In Italy this problem is linked to another one: the Italian Sounding, that is estimated to be a €60 billion problem worldwide. All these problems are linked to a lack of transparency, reputation, traceability and certifications. Customers and key stakeholders are asking more Transparency and want to know more about what they eat. We want to solve the problem giving to all food producers powerful tools in order to communicate the quality of products by sharing Videos, Photos, documents and so on, automating data entry, building direct customer relationships and acquiring analytics and insights on customers behaviour. What are you waiting for? Contact us!
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