Advertising/Marketing/PR - Marshfield Hills, MA, US
Turningpoint CommunicationsSM is a marketing communications and business development firm focused on financial services industry. We promote our clients in marketing and sales communications, at strategic events, in the media and in the communities they serve. Our approach is through thought leadership and best practices promotion and through customer and constituent engagement. We help our clients to SELL MORE by selling themselves as experts, selling solutions to their customers' challenges and selling value to their customers.Through our training arm, we are dedicated to teaching salespeople to adopt a trusted advisor approach to business development. We work closely with our clients to design customized training and ensure that every participant brings best practices and tools directly back to his or her job – as they grow their business and teams, and educate business parters and clients. Our people are highly seasoned treasury management industry professionals and specialists, with an average of 25 years' experience. We can help you:• Define your target market• Improve your market positioning• Justify increased cash management spend to management team• Define roles in your cash management organization• Offer / package appropriate TM solutions for your target market• Educate colleagues and business partners about the benefits of cash management as a lead or follow on solution• Improve marketing /sales communications across the sales cycle• Achieve proposal process efficiencies
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