Marketing & Advertising - Minneapolis, Minnesota, United States
At Twin Powers Consulting I activate the twin powers of strategic thinking and deep expertise in web, user experience, and content strategy to help clients create compelling online experiences that drive measurable business value. Providing both gives you the power to successfully develop and launch your digital initiatives and online properties.I work with both companies and agencies. For companies, I equip you to manage your stakeholders as well as deliver the results you hire me for. For agencies, I understand how to scope digital projects and quickly flex to the work to supplement or complement your teams. SERVICESWeb & User Experience StrategyI conduct ecosystem reviews, competitor research, user feedback sessions and journey mapping exercises to help focus your digital objectives and define compelling experiences for your users. My strategies come with actionable recommendations to guide the execution of your digital roadmap.Content Strategy & ArchitectureI complete site content audits, develop content plans, and create the content models, taxonomies, and translation tracking tools to organize and optimize your content. To connect the dots across user touchpoints I develop site maps, flow diagrams, wireframes, and prototypes that help teams do great work.Digital Project & Product ManagementI scope digital projects, create project plans, manage risks, and communicate with sponsors. I work across technical, creative, content, and subject matter expert teams to keep projects on track and on budget.