Advertising/Marketing/PR - Reston, VA, US
In 2014, Client Terrain Hunting™ was awarded "Best Integrated Marketing Campaign" by Cisco and in 2015 we're the only marketing service Juniper has invited to its 2015 Partner Marketing Academy. We're in stealth-mode, but we're already working with Cisco, Citrix, Honeywell, HP, Juniper, and their respective channel communities globally - across the Americas, EMEA, and APAC. Every client has become a repeat customer because we solved 2 critical Marketing challenges: Challenge #1:It doesn't matter what marketing tactic you employ, 95% of those that participate in your initiative (MQLs) will never meet with Sales. We consistently achieve 400% more sales meetings than the "best case" of any other marketing tactic on the planet.Challenge #2: For Sales, a meeting delivered by Marketing is only one step up from a cold call. We gain strong Sales support because we open doors that are typically closed and enable Sales to have highly strategic, consultative discussions that lead to high-margin deals.In 2015, we delivered to 25 clients: • $77,207,024 in Pipeline • $17,489,824 in Closed Revenue• $38,693,129 in Remaining Pipeline• $133: $1 ROMI on Pipeline • $24: $1 ROMI on Closed Revenue • $2,068,048 Average Pipeline Per Client• $323 Average Cost Per Meeting • $590 Average Cost Per OpportunityClient Terrain Hunting™ is a turnkey, cost-effective program that leads to sales meetings 1 week after your team decides to execute the program. This proven approach delivers clear value for individual partners and can scale instantly for large global manufacturers (Cisco, HP, Juniper, etc) to deliver 1,000 meetings in a single month that translates to $100M in pipeline.
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