VaaKenya
Apparel & Fashion - Nairobi, Nairobi County, Kenya
VaaKenya Employees
VaaKenya Details
A product is designed to fit the unique needsand wants of its people. In the shoe market, we have the UK, US, CHN, JAP sizes,these are standard sizes set for their respective markets concerning theirpeople. We do not have standard African sizes. This shows that no one is makingshoes for Africans. According to KNBS 2017, Kenya has an annual shoe consumptionof 32million pairs, the local production capacity is a mere 4 million pairs.The deficit is filled by imports. This means that the market is saturated withshoes that were designed for a market that is not ours. As a result, we have ahuge number of people who have corns, ingrown nails, athlete foot, joint pains,back pains and eventually arthritis. The most affected are outlier sizes asthey not fit into the set standard sizes thus they mostly end up wearing ill-fitting shoes, customized shoes being quite expensive thus not affordable toeveryone. The second-hand shoe market has been the dominant shoe market inKenya for a very long time offering cheap second-hand shoes to the local populace. VaaKenya is here to fill the gap, dignifying African feet one shoe aft a time. We are designing footwear for Africa's unique climate, way of life and most importantly sizes.
VaaKenya Technologies
Retargeting
Facebook Custom Audiences
Widgets
Facebook Widget
Tag Management
Google Tag Manager
Fonts
Google Font API
Social Login
Facebook Login (Connect)
Other
Mobile Friendly