Marketing & Advertising - Leyland, England, United Kingdom
Venue marketing for restaurants, hotels, venues, clubs and others has never been so complex. Reputation marketing is now one of the leading ways that our customers find places to dine out, host events and stay for a night. What does this mean for our venue? ♨ It means we need to cover more channels than ever before, to make sure that when customers are looking for that special place, they can find us easily, quickly ♨ It means that we need to be aware of our customers experience and how they are sharing this. ♨ It means we need to be proactive in engaging with potential and existing customers to keep them coming back.Direct, digital and Social media marketing is becoming an important part of the marketing mix for all hospitality businesses.We all know that Facebook is great for sharing pictures with our friends and for keeping up to date, but how can we use it for our business? Questions like these are where we provide the answers. We delivered our first social media training back in 2008 and today we have refined the use of social networks for the following:- ➮ Generating new leads and opportunities ➮ Engaging with new and existing customers ➮ Building relationships with suppliers ➮ Optimising and managing reputation ➮ Social Media marketing campaigns
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