Management Consulting - Vienna, Vienna, Austria
Strong brands and companies have a concrete, individual purpose. They are centered on this determination and take it as a starting point for all their decisions and activities. This centeredness is always based on a corresponding corporate culture. This culture must be supported and promoted by all those involved, but especially by the top management. We are convinced that the brand plays a central role in this process and thus plays a key role in determining the company's purpose, culture and success.
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