VimVida
Health, Wellness & Fitness - San Diego, California, United States
VimVida Details
VimVida Corporation is a San Diego, California nutritional supplement company dedicated to creating dietary supplements in formulations that make them appealing and effective substitutes for unhealthy snack foods. It is our objective to thus target a segment of the population that has previously been resistant to nutritional supplementation and, owing to unhealthy eating habits, is particularly in need of that supplementation. Our goal is to bring to market tasty supplements with durable appeal. Our product line is made up of dietary supplements disguised as confectionaries. We aim to create a new generation of health conscious consumers and give them an alternative to sugar snacks in the form of complete multivitamin dietary supplements and other products. We envision our products not only as alternatives to but also as evolutionary extensions of "snack" products. Whereas, up until recently, sugars and unhealthy ingredients were routinely added to products to enhance flavor and taste, food science and technology have now advanced to the point where appealing flavors and taste can be conferred without sacrificing health. Our products do "double duty," fulfilling a craving for sweets, while doing so in a "do no harm" formulation that delivers health benefits documented by evidence-based science.
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