Advertising/Marketing/PR - New York, NY, US
Weinman Schnee Morais (WSM) is a mid-sized marketing research firm with specialties in Health & Wellness, Household, Food & Beverage, and several other categories. Clients served include GlaxoSmithKline, Danone, Pinnacle Foods, Benjamin Moore, Sabra, The WD-40 Company, Coca Cola, Intuit, Post Foods, Dentsply, Prestige Brands, Alacer, Marcal Paper, W.F. Young, Pfizer, Bayer, Barr Labs, Berlex, Boehringer Ingelheim, and Merck, among others. WSM conducts a full range of qualitative and quantitative studies: in-depth one-on-one interviews, focus groups, ethnographies, and interactional research, large scale market understanding, concept/product, brand positioning, packaging, pricing, claim, and advertising studies. Our professional staff consists of PhD-level social and behavioral scientists. Outside the U.S., we've conducted research in the U.K., France, Germany, Italy, Spain, Japan, Canada, Puerto, Colombia, China, Korea, Malaysia, Vietnam, Mexico, Saudi Arabia, Singapore, South Africa, Taiwan, Thailand, and Turkey.
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