Retail - Atlanta, GA, US
WellCapped is a data driven beauty company that allows customers to discover emerging long tail brands. Its first focus is on hyper-consumers who purchase and rent high quality, lace-front wigs. WellCapped makes data-driven decisions to select inventory, and provide a Netflix-esque suggestion list of emerging long tail brands to its users. 73 hyper-consumers have joined its wait list with 18% WoW growth and 3 emerging longtail brand partnerships.
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