Advertising/Marketing/PR - N/A, N/A, BE
We are Woomera, a little of tribe of senior experts in their field who have decided to bring together their expertise in order to help advertisers build their brands and grow their business, and in order to help agencies who need specific limited in time support for one or more projects.Our offering can be summarized as follows: Analyze - Design - Operate.The Analyze part, led by Didier Ackermans is all about working on the strategic issues and challenges. Looking for insights, digging into the competitive field, get to know the target groups thoroughly, define the right brand Idea, the most efficient touchpoints and communication strategy, understand the customer journeys and the decision ladder are amongst the key subjects covered by this area of expertise.The Design part, led by Evelyne Daoût, is where the creative work really starts. From designing a brand identity to creating all the communication bits for on and offline needs, the design expertise is about bringing the strategic ideas to life in a contemporary, exciting visual environment, without forgetting the need for efficiency.The Operate part of Woomera's offering, led by François Bellens, is about making sure that the strategy and the design come into action in order to reach the defined KPI's and to monitor the results regularly in order to improve. It's all about producing the digital and offline communication elements that will support the strategy, without compromising on design and with an eye on the results.Our way of working at Woomera is very open and agile. You can use one of the experts for a very specific need, or the whole team if your need is more holistic. We adapt our team to your projects and if needed we work with a selection of close tribal partners with specific fields of expertise. Want to meet our tribe? Check on www.woomera.eu
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