Wrapchic
Restaurants - Birmingham, England, United Kingdom
Wrapchic Details
Wrapchic is a healthy fast-food outlet which combines delicious and authentic Indian food with the convenience of a Mexican wrap. Wrapchic have been creating a massive buzz wherever they go and are currently making an envious mark in the fast food arena where consumers now look for something more - something unique, healthy and interesting. Enter Wrapchic! Wrapchic has hugely popular and established flagship stores in major sites across the UK including Soho, Birmingham (Bullring), The Broadway in Bradford, Merry Hill in Dudley and Meadowhall in Sheffield and of course INTU Milton Keynes.Wrapchic was created by Mahesh Raikar in 2012. Mahesh, who has 18 years of food industry experience behind him including a senior role in a Fortune 500 company, wanted to make ever-popular Indian cuisine more easily available to people around the clock, particularly at lunchtime. After working for over two years on the idea, testing and retesting, designing and redesigning, Mahesh invested his own money into opening the first Wrapchic in Birmingham City Centre and hasn't looked back since.Mahesh explains what makes Wrapchic's food stand out from the crowd: "All our core ingredients are prepared at a central location by our expert chefs in order to maintain product standards and authenticity. The ingredients are then delivered to our stores for final preparation". He adds why he feels Wrapchic are operating at the right time in the right place: "Our concept is unique in the quick serve food sector and brings something new and fresh to the high street. Our existing outlets are doing extremely well in terms of footfall and profitability. The public have really taken to the concept of healthy, fresh, tasty, Indian food served in a burrito".For more information about the Wrapchic please visit www.wrapchic.co.uk
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