Retail - Melbourne, Victoria, Australia
The story took place in the summer of London in 2016. It was a sunny day without smog. Ms Phoebe, our founder, walks near Hyde Park & Kensington Gardens. The sun shines through the leaves and the mottled light gives her inspiration.Since 2016, we have many representative series, such as angel wings, mermaid tears and so on. Most of the inspiration comes from Phoebe's journey all over the world, including Cambridge University, Brighton's seaside, Notre Dame in Paris, the Caribbean and so on.From inspiration brief to collection launch, Ya Hibiscus's creative process is uniquely prolific. With a focus on trend curation, design and meaningful branding, every piece tells a story. New cuts,shades and sizes are conceived and realised every day. It makes the sparkle and create exquisite refinement even though they are not natural stones.Our settings come to life through our design. Our attention to detail ensures that each and every piece will always be made of the highest quality. This expertise is infused in every step of the creative process, from initial design sketches through assembly.Our design and production team moved to Melbourne in 2019 from London, where we pour our energy and enthusiasm, into every piece, until it's absolutely perfect for you.
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